Daily marketing reach by channel
In this exercise, you'll determine how many users are seeing the marketing assets each day. This is crucial to understand how effective our marketing efforts have been over the past month.
You'll use .groupby() and .nunique() to calculate daily users.
Este exercício faz parte do curso
Analyzing Marketing Campaigns with pandas
Instruções do exercício
- Group the
marketingDataFrame by'date_served'and count the number of unique user IDs present in theuser_idcolumn.
Exercício interativo prático
Experimente este exercício completando este código de exemplo.
# Group by date_served and count number of unique user_id's
daily_users = ____.____(['____'])['____'].____()
# Print head of daily_users
print(daily_users.____)