Summarizing the model
Again, you want to draw some conclusions about the importance of the marketing activities. Although the interpretation of the coefficients requires alternative methods, the information regarding model fit and importance of effects can still be summarized by using the function summary() on the extended.model object.
Deze oefening maakt deel uit van de cursus
Building Response Models in R
Oefeninstructies
- Obtain the goodness of fit measures and the P-values for the
extended.modelobject by using the functionsummary().
Praktische interactieve oefening
Probeer deze oefening eens door deze voorbeeldcode in te vullen.
# Summarize the extended.model