Daily marketing reach by channel
In this exercise, you'll determine how many users are seeing the marketing assets each day. This is crucial to understand how effective our marketing efforts have been over the past month.
You'll use .groupby() and .nunique() to calculate daily users.
Este ejercicio forma parte del curso
Analyzing Marketing Campaigns with pandas
Instrucciones del ejercicio
- Group the
marketingDataFrame by'date_served'and count the number of unique user IDs present in theuser_idcolumn.
Ejercicio interactivo práctico
Prueba este ejercicio y completa el código de muestra.
# Group by date_served and count number of unique user_id's
daily_users = ____.____(['____'])['____'].____()
# Print head of daily_users
print(daily_users.____)