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Forecasting process

Based on your forecast requirement investigation, you decide to create a forecast on the Affiliate, Display, and Radio channels. Everyone is eager to incorporate your forecasts into their planning processes and wants to know when they can expect a final version to review.

In order to keep everyone informed on your progress, you add the various steps in the forecasting process to your roadmap. This will also ensure that you set realistic expectations on when you can deliver a solid forecast!

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Marketing Analytics for Business

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