Focus on profitability
The president of the non-profit instructed you to abandon growing the donor base, or efficient acquisition. She states you must maximize the profit even if the marketing spend is inefficient.
What is the maximum difference between revenue and cost? Given that profit percentile how many donors should you expect?
Deze oefening maakt deel uit van de cursus
Data-Driven Decision Making for Business
Interactieve oefening met praktijkervaring
Zet theorie om in actie met een van onze interactieve oefeningen
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