Integrated campaign planning

It is an exciting time for a Marketing Analyst — the Director of Marketing is launching a large integrated marketing campaign next month — and you get to advise the marketing team from the outset! This special discount offer will target recent college graduates who are interested in data science careers.

Luckily, you already completed some analysis, but the following question remains, "If we know which segment to target based on likelihood to respond to any promotional offer, how can we confirm which discount message to show this segment in a quick and scalable way before campaign launch?"