Step 2: Identifying the text sources
Employee reviews can come from various sources. If your human resources department had the resources, you could have a third party administer focus groups to interview employees both internally and from your competitor.
Forbes and others publish articles about the "best places to work", which may mention Amazon and Google. Another source of information might be anonymous online reviews from websites like Indeed, Glassdoor or CareerBliss.
Here, we'll focus on a collection of anonymous online reviews.
Este exercício faz parte do curso
Text Mining with Bag-of-Words in R
Instruções do exercício
- View the structure of
amzn
withstr()
to get its dimensions and a preview of the data. - Create
amzn_pros
from the positive reviews columnamzn$pros
. - Create
amzn_cons
from the negative reviews columnamzn$cons
. - Print the structure of
goog
withstr()
to get its dimensions and a preview of the data. - Create
goog_pros
from the positive reviews columngoog$pros
. - Create
goog_cons
from the negative reviews columngoog$cons
.
Exercício interativo prático
Experimente este exercício completando este código de exemplo.
# Print the structure of amzn
___
# Create amzn_pros
___ <- ___
# Create amzn_cons
___ <- ___
# Print the structure of goog
___(___)
# Create goog_pros
___ <- ___
# Create goog_cons
___ <- ___