Customer lifetime value by state
In Chapter 1, we created a box-and-whisker plot of average Customer LTV
by Order State
. We will recreate this chart using the State
field from state-region-mapping
and see the impact of using the custom state mapping.
We do not recommend doing so, but if you lost progress you can load the solution workbook of the previous exercise 2_3_sales_by_state_solution.twbx
from the Workbooks folder.
This exercise is part of the course
Case Study: Ecommerce Analysis in Tableau
Exercise instructions
Instruction 1,Instruction 2
Hands-on interactive exercise
Turn theory into action with one of our interactive exercises
