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Create calculated metrics for customers

Now that you have a clean dataset to work with let us build a few metrics for customers to understand how many customers we have and their total business. The metrics you will create are: Number of Customers and Customer Lifetime Value. You will then display these metrics on a map and box-and-whisker chart, respectively.

We do not recommend doing so, but if you lost progress you can load the solution workbook of the previous exercise 1_2_data_clean_up_solution.twbx from the Workbooks folder.

This exercise is part of the course

Case Study: Ecommerce Analysis in Tableau

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Exercise instructions

Instruction 1,Instruction 2

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