Analyzing promotion effectiveness

You have recently started working with an executive in the Marketing department who wants to learn more about the business. This leader has tasked you with analyzing the effectiveness of different promotions (promo in the dataset) in driving sales. Using the superstore dataset, analyze the previous months of data and answer the question.

If you lost progress, load the workbook 1_5_analyzing_promotion_effectiveness.pbix from the Exercises folder on the Desktop.