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Source performance using a standard stacked bar chart

The last part of the dashboard, from the requirements given by the marketing director:

A chart showing the total number of impressions, clicks, and goal completions by source

This seems like a simple column or bar chart. This is where having both options of column and bar come in handy. Here, a bar chart fits best, as a column chart would make the bars too compact, making the smaller values in the chart unreadable.

A bar chart has already been added for you beneath the previous charts. However, it needs some modifications to fulfill the marketing director's request.

Diese Übung ist Teil des Kurses

Marketing Analytics in Google Sheets

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Anleitung zur Übung

  • Using the table located in the range H1:K3, add the series Goal Completions as a series to the existing bar chart.
  • Modify the stacking type to be Standard.

Interaktive Übung

In dieser interaktiven Übung kannst du die Theorie in die Praxis umsetzen.

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