Visualizing goal completions with a bubble chart
To make better use of the scatter chart, with the data that is available, you decide to change it to a bubble chart and add goal completions as the bubble size.
The chart not only shows how well the ads perform by comparing impressions and clicks, but also shows the effectiveness of the pages the users land on from each campaign through goal completions.
Diese Übung ist Teil des Kurses
Marketing Analytics in Google Sheets
Anleitung zur Übung
- Convert the chart to a bubble chart.
- Add
Campaign Name
as a series in the chart editor. - Use the column
Goal Completions
as the bubble size.
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