LoslegenKostenlos loslegen

Campaign and ad group analysis with a bubble chart

The last request by the marketing manager is for the dashboard to relate all three metrics: Impressions, Clicks, and Cost.

In this case, the chart of choice is easy, the bubble chart is the best choice when the goal is to relate 3 metrics.

After completing the task, look closely at the chart and consider which ad group may need some support.

Diese Übung ist Teil des Kurses

Marketing-Analytics in Google Sheets

Kurs anzeigen

Anleitung zur Übung

  • Use the Campaign Name column from the filtered table as the IDs for the points in the bubble chart.
  • Once again, using the filtered table, add Cost as the sizes of the points in the bubble chart.
  • Change the source type to Google using the source dropdown menu.

Interaktive Übung

In dieser interaktiven Übung kannst du die Theorie in die Praxis umsetzen.

Übung starten