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Net promoter score

Net Promoter Score (or NPS) is a common metric companies use to track the success of a product or website. It’s measured by asking a simple question:

How likely is it that you would recommend [insert brand/website/service/product] to a friend or colleague?

Users respond on a scale of 0 - 10 with 0 being not at all likely to recommend and 10 being extremely likely to recommend.

NPS

Which of the following best describes NPS data?

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