Defining your audience
One of the main elements that you should consider in the planning step is identifying the audience of the storytelling.
In general, you will need to consider characteristics such as age, gender, familiarity with the topic, educational background, their needs and goals, as well as their cultural context.
Which of the following is NOT an example of how defining an audience can impact a data storytelling product based on enrollment data in higher education in the US?
This exercise is part of the course
Data Storytelling Case Study: Green Businesses
Hands-on interactive exercise
Turn theory into action with one of our interactive exercises
