Exercise

ARPU per week

Next, Dave wants to see whether ARPU has increased over time. Even if Delivr's revenue is increasing, it's not scaling well if its ARPU is decreasing—it's generating less revenue from each of its customers.

Send Dave a table of ARPU by week using the second way discussed in Lesson 3.1.

Instructions

100 XP

Store revenue and the number of unique active users by week in the kpi CTE.
Calculate ARPU by dividing the revenue by the number of users.
Order the results by week in ascending order.