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Visualizing goal completions with a bubble chart

To make better use of the scatter chart, with the data that is available, you decide to change it to a bubble chart and add goal completions as the bubble size.

The chart not only shows how well the ads perform by comparing impressions and clicks, but also shows the effectiveness of the pages the users land on from each campaign through goal completions.

Deze oefening maakt deel uit van de cursus

Marketinganalyse in Google Sheets

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Oefeninstructies

  • Convert the chart to a bubble chart.
  • Add Campaign Name as a series in the chart editor.
  • Use the column Goal Completions as the bubble size.

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