Ad group overview with 100% stacked bar chart
Stacking both impressions and clicks worked well, as both are related, but adding cost may muddy the chart a bit too much.
To provide a general overview of ad group performance, you decide to break down each ad group using a 100% stacked bar chart
.
Cet exercice fait partie du cours
Marketing Analytics in Google Sheets
Instructions
- Add
Cost
as a series to the bar chart. - Modify the stacking to be 100%.
Exercice interactif pratique
Passez de la théorie à la pratique avec l’un de nos exercices interactifs
