Get startedGet started for free

Platforms vs products

The evolution from a feature to a product, and then to a comprehensive platform, as seen in Instacart's journey, is key for successful monetization in the data and AI space. Platforms often provide better long-term growth opportunities than standalone products by enabling multiple monetization streams and efficient data gathering.

This exercise is part of the course

Monetizing Artificial Intelligence

View Course

Hands-on interactive exercise

Turn theory into action with one of our interactive exercises

Start Exercise