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Market share analysis

Now that we have completed the data exploration, you have good insights to share with your team. But when the data is expressed in a tabular format, it becomes difficult to understand if the values are higher or lower at first glance.

In this exercise, we'll apply conditional formatting in the matrix visual to make it more readable. Secondly, we will also check how much market share "Sintec" is holding compared to the other manufacturers.

We do not recommend doing so, but if you lost progress you can load the solution workbook of the previous exercise 2_3_percentage_growth_solution.pbix from the Exercises folder.

This exercise is part of the course

Case Study: Competitor Sales Analysis in Power BI

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