Exercise

CFA of the brand reputation survey

Let's continue investigation of the brand_rep_8 dataset. In this checkpoint,we will conduct a confirmatory factor analysis to examine the overall goodness of fit as well as the construct validity of this model.

lavaan and semTools have been loaded into your environment.

Instructions 1/4

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Print the desired assignment of manifest items to latent factors as stored in brand_rep_factors.
Use this output as the basis for building the model definition brand_rep_8_cfa_model.

Take Hint (-10 XP)