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  3. Introduction to Data Culture
  • 1

    Getting to Know Data Culture

    Free

    Why should organizations cultivate a data culture? In this chapter, you'll learn what a data culture is, understand why it is crucial to business success, and know what factors could impose challenges in building a data culture.

  • 2

    Data Culture in Depth

    In this chapter, you'll learn how to assess an organization's data culture progress with a maturity model, understand why leadership and employee buy-ins play a crucial role, why we strive to build a sustainable data culture in addition to a regular data culture, and how different stakeholders could contribute to the process.

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