When should I start working?

Imagine you've just set delivery deadlines for each of your chapters, screencasts & audio recordings, and soft launch preparation. Together with your CD, you've agreed to follow the ideal timeline, with the exception that Chapter 3 will likely take you three weeks because you're attending a conference and it is unlikely you will be able to devote time to course development while you're away. The production-ready version of your first chapter is due in precisely 18 days.

When should you start working on your chapter?

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Possible Answers

The day before the deadline, because creating a chapter is easy and if I'm a bit late, it's the Content Developer's job to adapt.
press1
This week if I can find the time, otherwise we'll see what I can get to next week.
press2
As early as possible, because I'll have time to ask questions if there are technical setbacks, receive and incorporate feedback, and will be able to deliver a good product on time.
press3