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  3. Building Response Models in R

Exercise

Understanding sales

sales.data contains information on beer volume SALES recorded over 124 WEEKS as well as past marketing activities run by the brewery such as PRICE, DISPLAY, and COUPON promotion campaigns.

To get a first impression about volume SALES you calculate some simple descriptive measures. You calculate the average number of SALES using the function mean() and the minimum and maximum SALES using the functions min() and max().

Instructions

100 XP
  • Calculate the mean of SALES.
  • Calculate the minimum and maximum of SALES.